Slow Fashion, Big Impact

Belle + Blossom's mission is to encourage conscious living through curated collections of fair trade and sustainable goods.

We promise to carry items on our site that adhere to these 4 principles: safe and dignified work places, women empowerment, advocating for human rights, and protecting the earth. Read about our principles more in depth below.

Our Principles

  • Safe + Dignified Workplaces

    We seek partnerships with trusted vendors who provide access to safe and healthy working environments that are free of forced labor, harassment, and discrimination. Most of our partners pay 2-4x the livable wage within their regions.

  • Women Empowerment

    Empowering women is essential to the social and economic growth of a community. Our partners offer fair living wages for their artisans, enabling them to fuel sustainable economies and provide a fulfilled life for themselves and their families.

  • Protecting The Earth

    There is only one Earth, and it is our duty to preserve its resources. We prioritize sourcing products derived from natural resources and actively seek to reduce our carbon footprint for all business operations.

  • Advocating For Social Justice

    We intentionally build transparent relationships with organizations that support individuals, no matter their race, ethnicity, age, gender, sexual orientation, socioeconomic status, or other identifier and are committed to raising awareness of human rights.

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The Belle + Blossom Experience

  • 1. Breathe, We've Got You

    First and foremost, breathe. Conscious shopping anxiety is nonexistent with Belle + Blossom because we are committed to curating collections of ethical and sustainable products.

    Values Guide 

  • 2. Discover Ethical Brands

    Women Owned products are created by makers, companies, organizations, and/or non-profits where majority of the individuals with a stake in the company identify as women.

    Brands We Love 

  • 3. Share The Love

    Whether you share your new order on social media, leave a review, or get involved in our philanthropic events, we encourage you to advocate for conscious living.

    Let's Connect 

From The Founder

I knew I wanted to be in the fashion industry from a very young age. I received my Bachelor’s of Science in Fashion Merchandising and Retail Marketing Management in 2015. Shortly after college, I gained hands-on experience at a major bridal company as a Merchandise Coordinator and helped develop the foundation of their new fast fashion sister-brand.

2020 (the year of enlightenment) opened my eyes to my priorities and values. What is my purpose in life? How can I change the world with my talents in the fashion business? This is the reason why I've decided to take a leap and create Belle + Blossom. Belle refers to the beautifully crafted fair trade products. Blossom represents a visual of artisans who are able to improve their overall quality of life through dignified work opportunities - all thanks to your support.

I’ve made a commitment to encourage ethically conscious shopping and bring awareness of social injustices through curated collections of fair trade and sustainable goods. I’m extremely grateful for every opportunity leading up to this point and I want to thank you for supporting me on the journey of my dreams.

Lina Cheatham, Owner + Founder