Slow Fashion, Big Impact

Belle + Blossom's mission is to encourage conscious living through curated collections of fair trade and sustainable goods.
We promise to carry items on our site that adhere to these 4 principles: safe and dignified work places, women empowerment, advocating for human rights, and protecting the earth. Read about our principles more in depth below.
Our Principles
The Belle + Blossom Experience
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1. Breathe, We've Got You
Values GuideFirst and foremost, breathe. Conscious shopping anxiety is nonexistent with Belle + Blossom because we are committed to curating collections of ethical and sustainable products.
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2. Discover Ethical Brands
Brands We LoveWomen Owned products are created by makers, companies, organizations, and/or non-profits where majority of the individuals with a stake in the company identify as women.
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3. Share The Love
Let's ConnectWhether you share your new order on social media, leave a review, or get involved in our philanthropic events, we encourage you to advocate for conscious living.

From The Founder
I knew I wanted to be in the fashion industry from a very young age. I received my Bachelor’s of Science in Fashion Merchandising and Retail Marketing Management in 2015. Shortly after college, I gained hands-on experience at a major bridal company as a Merchandise Coordinator and helped develop the foundation of their new fast fashion sister-brand.
2020 (the year of enlightenment) opened my eyes to my priorities and values. What is my purpose in life? How can I change the world with my talents in the fashion business? This is the reason why I've decided to take a leap and create Belle + Blossom. Belle refers to the beautifully crafted fair trade products. Blossom represents a visual of artisans who are able to improve their overall quality of life through dignified work opportunities - all thanks to your support.
I’ve made a commitment to encourage ethically conscious shopping and bring awareness of social injustices through curated collections of fair trade and sustainable goods. I’m extremely grateful for every opportunity leading up to this point and I want to thank you for supporting me on the journey of my dreams.
Lina Cheatham, Owner + Founder